Sweeping The Healthcare Marketing IMPACT Awards With 3 Wins!
Last week, Blue State Digital and our partners Coalition to Protect America’s Health Care (The Coalition) and Association of American Medical Colleges (AAMC) took home three awards in the second annual Healthcare Marketing IMPACT Awards presented by Modern Healthcare and Advertising Age:
We all know testing is important to succeed at digital marketing, but how do you weave it into everything your organization does? Senior Digital Analyst Will Moyle has seven key lessons on how you can establish a culture of testing at your brand or nonprofit.
Most organizations want their websites to provide users with a personalized experience — but where do you start? Jack Steadman, our Chief Technology Strategist, has some thoughts on how organizations of any stripe can begin tailoring their sites to their users’ needs and behavior.