Eleven years ago, Blue State Digital was born on the campaign trail when Governor Howard Dean’s 2004 presidential bid charted a new course for grassroots community mobilization and the role technology can play to bring people seeking change together.
Last week, our New York office received a visit from the man who started it all.
Governor Dean remains an inspiration for the same reasons many went to work for him over a decade ago: unwavering authenticity, persistent indignation, and a willingness to say things that other politicos wouldn’t dare.
Watch his talk with staff featuring clips about the undeniable power of digital organizing, his early endorsement of Hillary Clinton, and the challenge millennials face with balancing institutional and grassroots power:
What can AI teach brands about customer-centric marketing? Quite a bit, actually. Samir Patel, Managing Director of our London office, writes about how we partner with Tanjo.ai to dive into the future of audience research.
Need to inject a personal touch into your email sends? Senior Strategist Chris Coletta is here to help. Check out his six tips for email personalization using a simple programming language built into the BSD Tools — no complex third-party integrations required.
At Blue State Digital, we’re not big on silos — cross-team collaboration is happening every minute of every day. Casey Merber (Designer) and Camille Petersen (Content Strategist) have some tips on what they’ve learned from working together on a daily basis.