Eleven years ago, Blue State Digital was born on the campaign trail when Governor Howard Dean’s 2004 presidential bid charted a new course for grassroots community mobilization and the role technology can play to bring people seeking change together.
Last week, our New York office received a visit from the man who started it all.
Governor Dean remains an inspiration for the same reasons many went to work for him over a decade ago: unwavering authenticity, persistent indignation, and a willingness to say things that other politicos wouldn’t dare.
Watch his talk with staff featuring clips about the undeniable power of digital organizing, his early endorsement of Hillary Clinton, and the challenge millennials face with balancing institutional and grassroots power:
Recently, Facebook suffered the biggest single-day loss in stock market history. Now, the pioneering platform-turned-media-company looks to right its ship. But after a turbulent year, is it time for marketers to look elsewhere? Haneef Khan, Director of Advocacy and Engagement, and Patrick Savoia, Media Strategy Director, break down what Facebook’s changes mean for your next media campaign.
When an A/B test doesn’t produce statistically significant results, it can be tempting to write it off as a failure. But if you do, explains Senior Digital Analyst Will Moyle, you might be missing an important opportunity to broaden your creative toolbox.