Facebook just announced a new plan to allow users to clear some of the data used to target them with ads. Deputy Media Director Patrick Savoia explains what this means for advertisers.
Google has added new user data protections to Chrome — what does that mean for your next campaign? Patrick Savoia, Deputy Media Director, and Devin McManus, Digital Analyst, break it down.
Last week, Burger King released a new campaign to promote mental health awareness. Billy Silverman, Director of Content, breaks down why it feels hollow — and how brands can learn from Burger King’s mistakes.
Download our latest report where we demystify the value of engagement. Using insights from our partnership with the Movember Foundation, we’ll help you understand why it pays to think longer-term.
Personalizing content doesn’t have to be hard — especially if you’re using the BSD Tools. Kelli Monahan, Director of Technology Operations, and Jack Steadman, Chief Technology Strategist, break down how you can use our Personalization API to dynamically personalize your web content and make the most of your interactions with your audience.
In Year-End Fundraising Essentials, we're helping you make data-based decisions to optimize your fundraising program during the most critical time of the year.
Mobile payments aren’t just the next big thing — they’re becoming the expected way to pay for things online. Find out how the BSD Tools make it easy to integrate Apple Pay and Google Pay into your forms.
When the majority of the day’s headlines read like dystopian fiction, we need to give people hope. Samir Patel, Chief Innovation Strategist, explains how nonprofits can be clear about their values, use narratives to provide solutions, and reframe tired debates.
We’re excited to announce that we’ve officially opened up shop in Chicago, led by longtime BSD veteran Katherine Mackenzie.
Even the most compelling marketing programs can fall short if the forms you’re using for data collection are clunky. Take your forms to the next level with five tips from Kim Lombard, BSD Tools Product Manager.
The New York Times recently revealed that there are plans to merge the messaging services of Facebook, Instagram, and WhatsApp by, at the latest, early next year. This will mean that anyone using any of the services can message anyone using another - bringing together 2.6 billion users across the three platforms. This merger raises interesting considerations - and potentially concerns - about what this could mean at a public and policy level.
The best technology empowers people to get more done in less time — but when technology adds complexity, it can increase costs and distract your team. The best technology also caters to your specific needs. Today, we’re announcing an update to our product that empowers marketers to make deep customizations to forms — without touching a line of code.
In 2017, nonprofit fundraisers were challenged by the tax deadline for charitable donations (December 31) falling on a weekend; in 2018, 12/31 fell on a Monday. Now that year-end donations are in, our analysts took a look at the effect weekends can have in the final stretch of year-end fundraising.
Digital advertising isn’t easy — even the most seasoned digital campaigners struggle to get results. To get your 2019 off on the right foot, here are seven tips from Haneef Khan, our Director of Advocacy and Engagement, London.
Significant portions of the Navajo Nation are disconnected from cell phone service, internet, landlines, and even water. UX Designer Andrea Powell returned from Change Labs 2018 with thoughts on what tech innovation for Native-owned businesses looks like.
A recap of our annual Hackathon in which BSD’s technophiles across offices and teams work both collaboratively and competitively for two days on projects that benefit our work, our clients, and the BSD Tools.
In a world of breaking news, one media company has a different idea. Find out how we’re helping The Correspondent raise money for a new kind of journalism.
Conversation around diversity and inclusion is great — but what comes next? Oge Maduike, Account Coordinator in our Oakland office, has some thoughts.
The 2018 Elections saw Staten Island flip from red to blue in one of the most dramatic swings in the country. One of the people who helped make this happen was Rosie Klein, Payroll Manager in our NY office, who spent her nights and weekends organizing her community to flip the district.
Giving Season is officially kicking off, with Giving Tuesday and Cyber Monday around the corner. Associate Creative Director Brenna Foster has some last-minute tips to make the most of this all-important time of the year.