Press Room
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Blue State Digital in the News
Nov 10, 2008
Slate: You Are Now Friends With Barack Obama
Barack Obama ran the most technologically sophisticated presidential campaign in history. In addition to siphoning hundreds of millions of dollars from his online fans, Obama's team recognized the Internet's capacity to attract and organize volunteers across the country.
Barack Obama ran the most technologically sophisticated presidential campaign in history. In addition to siphoning hundreds of millions of dollars from his online fans, Obama's team recognized the Internet's capacity to attract and organize volunteers across the country.
Nov 09, 2008
New York Times: How Obama Tapped Into Social Networks’ Power
Senator Barack Obama understood that you could use the Web to lower the cost of building a political brand, create a sense of connection and engagement, and dispense with the command and control method of governing to allow people to self-organize to do the work.
Senator Barack Obama understood that you could use the Web to lower the cost of building a political brand, create a sense of connection and engagement, and dispense with the command and control method of governing to allow people to self-organize to do the work.
Nov 07, 2008
KCRW Radio : On the Way to the White House: Old Strategy Meets New Technology
"Community organizing" sounds like old news until you hear how Barack Obama combined it with Internet technology that hardly existed four years ago.
"Community organizing" sounds like old news until you hear how Barack Obama combined it with Internet technology that hardly existed four years ago.
Nov 06, 2008
BBC: Online lessons for UK in Obama win
The internet is widely accepted to have played a huge part in the election of Barack Obama. Now one of Obama's web team is setting up business in the UK. Could the same thing happen in the UK?
The internet is widely accepted to have played a huge part in the election of Barack Obama. Now one of Obama's web team is setting up business in the UK. Could the same thing happen in the UK?
Nov 05, 2008
McClatchy: How will President Obama deploy his Internet army?
A powerful new lobbying force is coming to town: Barack Obama's triumphant army of 3.1 million Internet-linked donors and volunteers.
A powerful new lobbying force is coming to town: Barack Obama's triumphant army of 3.1 million Internet-linked donors and volunteers.
Nov 04, 2008
BBC: Show me the money
BCC interviewer Laura Kuenssberg looks in to campaigns' costs and styles.
BCC interviewer Laura Kuenssberg looks in to campaigns' costs and styles.
Oct 21, 2008
BBC: The World Tonight
Listen to Blue State Digital Managing Director Thomas Gensemer speak to BBC News on how the internet is helping Barack Obama "get out the vote" in the final days until the election.
Listen to Blue State Digital Managing Director Thomas Gensemer speak to BBC News on how the internet is helping Barack Obama "get out the vote" in the final days until the election.
Oct 08, 2008
Financial Times : Obama online fundraiser to diversify
Blue State Digital’s tools and consulting services have helped the Obama campaign raise more than $440m online from more than 2.5m donors, promoted 150,000 campaign events and provided a “virtual phone bank” to encourage supporters to call 2m potential voters.
Blue State Digital’s tools and consulting services have helped the Obama campaign raise more than $440m online from more than 2.5m donors, promoted 150,000 campaign events and provided a “virtual phone bank” to encourage supporters to call 2m potential voters.
Sep 29, 2008
Rocky Mountain News : McCain vs. Obama: Showdown on the Web
Rivals use the Net in new ways, but with strategic differences
Rivals use the Net in new ways, but with strategic differences
Sep 19, 2008
RealPolitx.com: The “Blue State” Experience
When the final votes are counted, chads inspected, and lawsuits settled, we may look back on the campaign of 2008 and find that, if he is elected, the secret to Obama’s success was a couple of geeks who have headquartered their tech company - Blue State Digital - in the most unlikely of places: Inside The Beltway.
When the final votes are counted, chads inspected, and lawsuits settled, we may look back on the campaign of 2008 and find that, if he is elected, the secret to Obama’s success was a couple of geeks who have headquartered their tech company - Blue State Digital - in the most unlikely of places: Inside The Beltway.