A Glimpse Behind the Scenes of MyBO’s Tech Shop

Chuck Hagenbuch and Leigh Heyman, two members of Blue State Digital's premier technology team, spoke with Colin Charles about running my.barackobama.com.

Chuck and Leigh will be joining Stephen Gunn, Mikey Dickerson and Ian Gulliver of Google to keynote the MySQL conference tomorrow in Santa Clara, CA.

Their panel entitled: Database We Can Believe In: Stories from the Front Lines (and Server Rooms) of Barack Obama's Online Presidential Campaign will close out the conference. The panel will cover:

"Barack Obama's presidential campaign created an unprecedented online grassroots movement in which supporters generated thousands of events, made millions of phone calls, raised record amounts of money, and received over a billion emails. Blue State Digital, whose PHP/MySQL-based tools powered my.BarackObama.com, only had the 2004 and 2006 elections to use as guidance--before other tools like YouTube and Facebook had been used for presidential politics. Chuck Hagenbuch and Leigh Heyman of Blue State Digital will talk about their experiences leading up to Election Day, the tools that were used, and how the campaign's online efforts exceeded all expectations."

For more information about Blue State Digital's strategy & technology services, click here.