BSD Makes Its Playbill Debut

BSD Makes Its Playbill Debut

For the past few months, BSD has been working with the Tony Awards to create a new, more engaging online communications program. Our work has focused on reinvigorating the Tony Awards' email program to encourage a new generation of theatre fans across the country to watch the ceremony, and create an ongoing conversation that keeps fans interested year-round (not just the month before the show).... more

Meet BSD: Questions with Chuck Hagenbuch

Meet BSD: Questions with Chuck Hagenbuch

Chuck Hagenbuch is the lead of the software infrastructure team at Blue State Digital - overseeing the development of BSD's Online Tools and integrating new technologies into Blue State's core services. During the election, Chuck led the development of the mass mail backend server that powered the 1.3 billion email messages sent through BSD. Prior to coming to Blue State Digital, Chuck founded Horde - an open source communication and collaboration application framework, of which he still leads the development. He is one of the longest tenured members of BSD's Boston office... more

Red Cross Wins 26% of $3 Million Pie; Target Adds Nearly 100,000 New Facebook Fans

Red Cross Wins 26% of $3 Million Pie; Target Adds Nearly 100,000 New Facebook Fans

Through a challenge called "Bullseye Gives," Target gave Facebook users the power to determine how it would distribute $3 million among 10 nonprofits, including BSD client the American Red Cross. The more votes a nonprofit received, the bigger slice of the $3 million pie it would win. Users could vote once every 24 hours over a period of two weeks.

The Red Cross finished with 26% -- nearly $800,000 -- of the $3 million pie.  

 ... more

‘BSD Online Tools’ Launch Websites and Home Runs

‘BSD Online Tools’ Launch Websites and Home Runs

It’s the dawn of a new era at Blue State Digital. Earlier this week, BSD’s newly formed softball team, The BSD Online Tools, took the field and won our first game against the Udall Udall Primos 16-14.

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American Red Cross Rallies Support Online for Target’s Facebook Contest

American Red Cross Rallies Support Online for Target’s Facebook Contest

With a few days to go until Target's "Bullseye Gives" Facebook campaign comes to a close, Blue State Digital produced a web video showcasing why people should log on to Facebook and vote for the Red Cross.

 ... more

From a Movie to a Movement

From a Movie to a Movement

It's hard to watch Trouble the Water -- the Academy Award nominated documentary account of the Katrina debacle -- without feeling spurred to take action.

After watching the film, thousands of viewers went to troublethewaterfilm.com to send a message to their representatives in Washington demanding that Congress take action on the Gulf Coast. Over twenty thousand letters were sent.... more

Speed Matters: The New Internet Speed Test

Speed Matters: The New Internet Speed Test

This week, Blue State Digital helped launch a brand new and improved Speed Matters website. Speedmatters.org is the number one resource for coverage of programs and policies that build affordable, universal high-speed broadband investment.... more

The Video the BNP Tried to Ban

The Video the BNP Tried to Ban

Hope not Hate – a campaign that is trying to prevent the fascist British National Party from winning seats in the European Parliament – recently created an ad portraying just how extremist the BNP is. Take a look:... more

Wal-Mart Watch Using Creative New Tactics to Talk to Workers

Wal-Mart Watch Using Creative New Tactics to Talk to Workers

This week, Wal-Mart Watch - one of Blue State Digital's longest clients -- relaunched its website. The new-look site more prominently features the campaign's award-winning blog and compelling employee-generated content that better conveys the current mission of the campaign.... more

Meet BSD: Questions with Naomi Geller

Meet BSD: Questions with Naomi Geller

Naomi Geller leads up the banner advertising programs at Blue State Digital. Prior to joining BSD, Naomi had an extensive background in corporate online advertising for such clients as Nokia and LVMH.... more

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